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Development of business communications in the management of organizations

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dc.contributor.author Lyzanets, Anzhela
dc.contributor.author Лизанець, Анжела Гейзівна
dc.contributor.author Mesko, Kristina
dc.date.accessioned 2023-05-26T09:03:35Z
dc.date.available 2023-05-26T09:03:35Z
dc.date.issued 2021
dc.identifier.uri http://dspace.msu.edu.ua:8080/jspui/handle/123456789/9809
dc.description Lyzanets, Anzhela Development of business communications in the management of organizations / Anzhela Lyzanets, Kristina Mesko // Міжнародний науковий журнал "Освіта і наука" / голов. ред.: Щербан Т. Д.; заст. голов. ред.: Jerzy Piwowarski; Гоблик В. В. - Мукачево-Ченстохова : РВВ МДУ; Академія ім. Я. Длугоша, 2021. - Вип. 2(31). - С. 164-169. uk_UA
dc.description.abstract The article examines the role and place of business communications in managing the external relations of organizations. The essence of business communications, their basic tasks, the main areas of application are revealed. The dependence of the applied types of business communications on the type of business entity activity, the, the type of market to which it enters, the target users of products (services), the organization image at the market. The expediency of wider usage of Internet communications in modern conditions of business digitalization is substantiated. The most widely used means of Internet communications have been systematized. The advantages of Internet communications usage to influence the target public groups and increase the efficiency of activities and management of the organization are indicated. uk_UA
dc.language.iso other uk_UA
dc.subject communications uk_UA
dc.subject business communications uk_UA
dc.subject Internet communications uk_UA
dc.subject means of Internet communications uk_UA
dc.subject digitalization of business uk_UA
dc.title Development of business communications in the management of organizations uk_UA
dc.type Article uk_UA


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