Abstract:
The article aims to investigate the financial and production principles of entrepreneurship in alternative energy field and telecommunications. The financial foundations of entrepreneurship in the alternative energy and telecommunications sectors are defined by the main directions of capital attraction and profit distribution, which are quite specific in the context of the crisis in Ukraine. In the alternative energy sector, this specificity is formed through the attraction of capital and distribution of profits in energy efficiency and import substitution, restoration and protection of infrastructure, and innovation. In the telecommunications sector, this specificity is formed through the attraction of capital and distribution of profits in the areas of infrastructure restoration and protection, ensuring uninterrupted communication and access to information, and digitalization and development of new services. It has been proven that for the alternative energy sector, the list of inherent financial principles of entrepreneurship is broad and varied, as it's aimed at strengthening the basic aspects of social responsibility and environmental sustainability while for the telecommunications sector, it is narrowly focused (given the focus on the financial stability of the enterprise and its adaptation to new market realities). It has been proven that the production foundations of entrepreneurship in the fields of alternative energy and telecommunications, unlike financial foundations, have significant uniqueness.
Description:
Maslyhan O. Financial and production principles of entrepreneurship in alternative energy and telecommunications fields / O. Maslyhan, M. Shevchenko, N. Liba // Агросвіт. - № 13, 2024. - С. 14-20