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Title: Methodological algorithms of sustained functioning of tourism and recreation enterprises in clusters
Authors: Maslihan, O. O.
Маслиган, Олена Олександрівна
Kampov, N. S.
Кампов, Надія Семенівна
Keywords: cluster
cluster actors
algorithms
attractor
break-even model
кластер
автономний учасник кластеру
алгоритми
аттрактор
модель беззбитковості
Issue Date: 2019
Publisher: Умань
Abstract: It is important to define methodological algorithms of sustained functioning of tourism and recreation cluster actors in parallel to the strategic analysis. Algorithms are basic objects and it forms the basis good description of the methods. Cluster actors, get the perfect solution of urgent problems of a scientific and practical nature by doing everything in accordance with a fixed methodological algorithm (in the context of the task of ensuring the sustained of clusters functioning). It is safe to say, looking at the similarity of algorithms for different spheres of activity, which guide reference and compact subpopulation parameters of the dynamic cluster environment or attractor. On the basis of the foregoing, the purpose of the research is to define the characteristics of the process of methodological algorithmization of financial stability of recreation and tourism cluster’s enterprises. Methods. By the study process the following general scientific and concrete methods have been used: comparative, structural, historical (used in describing the classical and transformed break-even model, for rationing of the production of tourism product or tourist services), system-based review techniques and secondary data analysis (used in the optimization of algorithm for calculating the safety margin and creation of a system of methodological algorithm “financial leverage”), generalizations, interpretations, logical (used in determining the assets presentation logic of the cluster actors (in physical terms and in the amount and in monetary and non-monetary forms). Results. On the basis of survey results agreed that, in order to maintain a high level of technological sustainability cluster actors’ methodological algorithms to the optimization of technological quality of the tourist product or services of the cluster actors must be selected. This is appropriate on the basis an ongoing monitoring of the level of technological quality of a tourist product or service (compared to produce by competitors). Practical meaning. Monitoring the level of technological quality of a tourist product or service makes it possible to understand, how to get close to the standard. Prospects for further research. The methodological algorithms ensure the sustained functioning of tourism and recreation enterprises in clusters should aim at determining the values of the processing characteristics of the manufacturing process (own and competitors) and identify the directions for their improvement. Individual measurement indicators correspond to each processing characteristics of the manufacturing process. Therefore, these characteristics should be assessed into a comparable form. Namely it based on rating scales and taking into account the mutual influence on the actual competitive rating. To reveal and calculate the mutual influence of processing characteristics (on each other and on the actual assessments of competitive position), as a setting for quality home, additional columns of the roof type is formed.
Description: Maslihan O. O. Methodological algorithms of sustained functioning of tourism and recreation enterprises in clusters / O. O.Maslihan, N. S. Kampov // Економічні горизонти.- 2019. № 3(10). - C. 54–65
URI: http://dspace.msu.edu.ua:8080/jspui/handle/123456789/7198
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