Please use this identifier to cite or link to this item: http://dspace.msu.edu.ua:8080/jspui/handle/123456789/12963
Title: Мodern principles of accounting, management and marketing organization in the cloud environmen
Authors: Holovachko, V.
Головачко, Василь Михайлович
Zeleniak, I.
Liba, B.
Keywords: organizational structure flexibility
dataprocessing
access to information
scalability
management decisions
Issue Date: 2025
Abstract: In the current context of rapid development in information technology, there is a fundamentaltransformation in approaches to organizing accounting, management, and marketing across enterprisesin various industries. Cloud computing occupies a special place among modern technological solutions.This article aims to identify and systematize contemporary principles for organizing accounting,management, and marketing in a cloud environment. The results of the study show that the contemporaryprinciples of organizing accounting, management, and marketing in a cloud environment directly dependon the chosen type of cloud service-public, private, or hybrid-which provides enterprises with thenecessary flexibility to adapt management processes to dynamic business conditions. The studyconfirmed that the general principles of organizing accounting in a cloud environment include: automationof accounting processes; 24/7 accessibility; reduction of IT infrastructure costs; integration with otherbusiness systems; increased accuracy and reduced errors; secure data storage; and scalability flexibility.In addition to these principles, one of the most valuable advantages is that most cloud-based accountingplatforms are automatically updated to reflect changes in tax or accounting legislation.
Description: Мodern principles of accounting, management and marketing organization in the cloud environmen / В. М. Головачко; І. І. Зеленяк; Б. М. Ліба // Інвестиції: практика та досвід. - С. 177-181
URI: http://dspace.msu.edu.ua:8080/jspui/handle/123456789/12963
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